How to Configure Your Pixels

Configuring pixels in Panda Video allows you to precisely track how your audience interacts with your videos.

You can use integrations with Meta and Google for campaigns, or even create custom pixels with events tailored to your strategy.

Which events are available?

• panda_view: Triggered when the user views the player.
• panda_play: Triggered when the user presses play on the video.
• panda_watchtime: Triggered every 10% of the video watched.

How to configure the Meta and Google pixel?

1. Create your campaign in Meta or Google and copy the Pixel ID.
2. Access the Panda Video dashboard.
3. Go to the desired video and click “Pixel” > “Add Pixel”.
4. Choose the platform (Facebook or Google) and paste the ID in the corresponding field.
5. Click "Publish".

How to configure custom pixels?

If you want more control, you can set up custom events — ideal for sending data to an API or an internal tool. Here’s how:

1. Name the custom pixel according to your needs.

2. Choose when the event will be triggered. Options include:

• Video percentage: Trigger the event when a certain percentage is reached.
• Specific time: Set an exact second of the video.
• Play: Trigger when play is pressed.
• View: Trigger when the player is viewed.

3. Insert the JavaScript code that will be executed. Example:

console.log("Event triggered!");

Or even an API call:

javascript
Fetch("https://your-api.com/event", { method: "POST", body: JSON.stringify({ event: "custom" }) })

4. Embed the video on a page and wait for the events to be received.

Got any questions?

Reach out to our support team via chat, and our team will do their best to resolve any questions you have.

Not using Panda Video yet? Visit our pricing page and choose the plan that’s right for your business.

Updated on: 08/12/2025