How to Set Up Meta Pixel on Panda Video

Integrating the Meta Pixel with the Panda Video player allows you to track key events such as who pressed play, how much of the video was watched, and who viewed the player without interacting.

With this data, your marketing campaigns can be much more precise and effective.

What events does the Pixel track?

• Play: triggered when a user clicks play on the video.
• Retention: fired every 5 seconds of watch time.
• View: identifies users who saw the player but didn’t interact.

How to find your Meta Pixel ID

1. Go to the Facebook Ads Manager.
2. Click on “All Tools” and select “Events Manager”.
3. Navigate to “Data Sources > Settings”.
4. Your Pixel ID will appear under the “ID” field.

How to add the Pixel globally (for all new videos)

1. Copy your Meta Pixel ID.
2. Go to the Panda Video Dashboard.
3. Navigate to “Player” > “Pixels” > “Add Pixel”.
4. Select the pixel type (Facebook), paste the ID, and click "Publish".

How to add the Pixel manually to existing videos

If you already have videos published, you’ll need to configure the pixel manually for each one:

1. Copy your Pixel ID.
2. Go to the Panda Video Dashboard.
3. Navigate to the “Videos” tab.
4. Click on the desired video and go to “Pixel” > “Add Pixel”.
5. Select the pixel type, paste the ID, and click "Publish".

Useful links

• How to set up and install a Meta Pixel
• About Meta Pixel
• Ads Manager
• Ad targeting by audience
• Changes in Events Manager

Got any questions?

Reach out to our support team via chat, and our team will do their best to resolve any questions you have.

Not using Panda Video yet? Visit our pricing page and choose the plan that’s right for your business🐼

Updated on: 08/06/2025