How to capture UTM tags in the Player

Panda Video allows you to track the origin of your visitors through UTM tags (utm_source, utm_medium, utm_campaign, utm_term, utm_content). For these metrics to appear in the Analytics panel, you need to add a capture script to your page.

Why do I need this script?

Due to cross-domain security restrictions (Same-Origin Policy), the Player cannot automatically capture UTM parameters from your page URL. The capture script solves this by mediating communication between the page and the Player.

How to set up

1. Copy your video embed code as usual

2. Paste the embed on your page

3. Add the script below, right after the embed:

<script src="https://player.pandavideo.com.br/embed.js"></script>

Full example

<div style="position: relative; padding-top: 56.25%;">
  <iframe
    id="panda-YOUR-VIDEO-ID"
    src="https://player-vz-xxxxx.tv.pandavideo.com.br/embed/?v=YOUR-VIDEO-ID"
    style="border: none; position: absolute; top: 0; left: 0;"
    allow="accelerometer; gyroscope; autoplay; encrypted-media; picture-in-picture"
    allowfullscreen
    width="100%"
    height="100%">
  </iframe>
</div>
<script src="https://player.pandavideo.com.br/embed.js"></script>

How to test

Access your page by adding UTM parameters to the URL:

https://yoursite.com/page?utm_source=google&utm_medium=cpc&utm_campaign=test

Play the video and check the metrics in Analytics > UTM.

Important

• The script must be placed below the embed, not inside it

• Use only one script per page, even with multiple videos

• Metrics may take a few minutes to appear in the panel

Updated on: 01/22/2026